linkedin ad examples - adobe

101 Brilliant LinkedIn Ad Examples to Spark Your Creativity

Are you looking for some inspiration to make better and more converting ads on LinkedIn? Or maybe your segmentation is on point, but you are stuck with the creative part? No matter the case, here are my top LinkedIn Ad Examples that might help you out.

Also, just a quick disclaimer before we move on. A couple of the links on this blog post are affiliate, which means that I will make a small commission if you end up purchasing after clicking. 

So, without further ado, let’s go!

LinkedIn Ad Examples

1. Salesforce

linkedin ad examples - salesforce

LinkedIn ad examples #1: Salesforce

Salesforce is a Customer Success Platform that offers Sales and Marketing cloud technologies. Additionally, it is also one of the most powerful references for Marketers when it comes to their creatives as they have been extremely consistent with their brand identity.

This ad is awesome because of its striking colors that make a beautiful contrast. The adorable icons and their iconic animated character that appears in almost every promoted creative make everything even better – combined with the promising message “Give your teams a single view of your customer”.

2. Hubspot

hubspot linkedin ad examples

LinkedIn ad examples #2: Hubspot

Hubspot is a leading growth platform specialized in software products for Inbound Marketing and Sales, and the second on our list of LinkedIn ad examples. In the Marketing world, Hubspot is also a reference for captivating ads and highly-engaging social channels.

And of course, this ad isn’t an exception. It features a clear and straightforward CTA, a brief but compelling copy, and a visual creative with the look and feel of the company. Additionally, the word “free” is always very enticing – don’t we all love free stuff?

3. Oracle

linkedin ad examples - oracle

LinkedIn ad examples #3: Oracle

Oracle is a multinational American computer technology company that offers cloud-based solutions. Of course, among a lot of other software products and database management systems.

This ad has a lot of great elements that make it effective – first, the banner style is unique and easy to the eye. Second, including numbers in the LinkedIn copy and banner is always a great way to grab the attention. In this case, the message that explains how Oracle’s solution works 30% faster definitely makes you want to learn more.

And last but not least, we have a captivating copy and a clear Call to Action.

4. Aircall

linkedin ad examples - aircall

LinkedIn ad examples #4: Aircall

Aircall is a cloud-based phone system that offers a variety of integrations with the most popular CRM and Helpdesk tools. The company also makes awesome LinkedIn Sponsored Content ads! As we can see, a lot of SaaS companies go for a very distinctive, startup look with their ads.

This ad banner is extremely attractive not only because of the bright green color contrasting on white, but also because of the messaging. As we mentioned previously, offering something for free, especially if it’s a test of the product, is always an excellent way to attract the attention and encourage people to click on the ad.

5. PayPal

linkedin ad examples - paypal

LinkedIn ad examples #5: PayPal

Next, we have this very fun ad from PayPal – one of the leading financial technology companies operating a global online payment system. This one of our LinkedIn ad examples is very fresh, beautiful and has a sleek modern design which attracts your attention.

The illustrations are adorable and help to portray the message – “come, learn and grow with us by joining our Sales team”. The Call to Action is absolutely clear – join us!

6. Slack

linkedin ad examples - slack

LinkedIn ad examples #6: Slack

The popular communication platform for businesses, created to reduce the thousands of unnecessary emails between employees, is definitely receiving an excellent note for their copywriting with this ad.

They start the copy with the sentence “incidents happen”, and immediately show the solution in the banner – “resolve incidents 21% faster with Slack”. This is a great way to show how your service is resolving a common problem. Additionally, the banner is just really beautiful.

7. Lattice

linkedin ad examples - lattice

LinkedIn ad examples #7: Lattice

Lattice is a people management platform that helps companies manage their employees and centralize their HR at one place. I love this banner because of its unique design. We can see that they have kept some of Slack’s colors to highlight the fact that the ad is about their Slack community.

However, I love how they’ve added their own touch to it. And the copy is very powerful – take your HR career to the next level with the #1 HR & People Leaders community.

8. GitLab

linkedin ad examples - gitlab

LinkedIn ad examples #8: GitLab

GitLab is a DevOps platform in which Development, Security, and Ops teams can build software in collaboration within a single application.

Contrary to other ads that we’ve seen on the list, the creative itself doesn’t say much, and it’s definitely something that you wouldn’t understand if you don’t have a very specific set of skills. However, I found the the contrasting colors and the minimalist approach to be quite attention-grabbing.

9. Zapier

linkedin ad examples - zapier

LinkedIn ad examples #9: Zapier

Next on our list of LinkedIn ad examples, we have this super minimalist and creative ad from Zapier – a powerful tool for easy automation used by hundreds of companies.

I love this banner because it doesn’t say much at all – just “on” and “off”, and yet it manages to portray their message very clearly – how easy it is to automate your processes with Zapier with a click of a button.

10. Invision

linkedin ad examples - invision

LinkedIn ad examples #10: InVision

Next, we have this lovely, colorful style from InVision – a transformative visual collaboration tool for businesses disguised as an online whiteboard. What I love about this ad is the creativity – the design itself imitates a whiteboard, with all the elements from the tool, and you feel enticed to go through all the elements.

And again, we have the magic word “free” – it always works!

11. Salesforce

LinkedIn ad examples #11: Salesforce

Yes, yes, I know it’s the same company! However, I really wanted to share another example of how well Salesforce manages to mix a bit of animation with the real world. In my opinion, they have some of the best ads out there! Especially in the SaaS industry.

12. Deputy

linkedin ad examples - deputy

LinkedIn ad examples #12: Deputy

Deputy is a workforce management software that offers solutions for employee scheduling, timesheets, communication, and tasking. I like this ad because it directly shows a quick teaser of how the software looks like, with a focus on a very specific functionality to manage work-life balance.

Compared to others, which focus more on the brand look, this one goes straight for the product. Which is a good idea to try if you are a SaaS company!

13. Deputy

LinkedIn ad examples #13: Deputy

Another great example from the same company is this awesome banner ad that shows what’s inside the eBook in a very fun and creative way. The stunning illustrations, colors, and the teasers of how the eBook will look like are simply great and attract the attention right away.

14. LinkedIn

linkedin ad examples - linkedin

LinkedIn ad examples #14: LinkedIn

Of course, we can’t forget the host that makes all these LinkedIn ad examples possible: yes, LinkedIn itself. What, you didn’t think that LinkedIn would be a user of its own advertising tools? Well, it is, and its ads are actually quite good.

That’s why I brought you a couple more examples.

15. LinkedIn

linkedin ad examples

LinkedIn ad examples #15: LinkedIn

I have to admit that I am actually loving these LinkedIn ad examples about the platform’s flagship product: LinkedIn Premium. They get to the core of the product in a very powerful way. The message is very clear – reactivate your free trial and get access to hundreds of valuable insights to improve your job seeking process.

16. Meta

linkedin ad examples - meta

LinkedIn ad examples #16: Meta

Our list of LinkedIn ad examples continues with Meta, previously known as Facebook. I liked the creativity behind this ad and how they decided to split it in two to portray the growth of the business in a more visual way.

Including quotes in your ad can be a very effective way to deliver your message as it shows authenticity and trustworthiness. The CTA is clear and straightforward – “Facebook is helping businesses in Europe do more”.

17. Meta

LinkedIn ad examples #17: Meta

I found this banner ad from Meta very interesting because it is as simple as it can be. There are no excessive colors or distracting elements – just two shades of green and a clear message on how they are working to improve security in Facebook by showing an actual statistics.

18. TUNE

linkedin ad examples - tune

LinkedIn ad examples #18: TUNE

TUNE is a Partner Marketing Platform that focuses on helping, managing, and growing partner programs and networks across the globe. The ad is very catchy, the CTA clear, and quickly draws the attention to the content. The banner is very fun.

I like that the CTA “Download now” is so straightforward and mentioned in so many places. This way, even if the person doesn’t read the banner or the copy, he already knows that there is quality content behind it. 

19. Amazon Web Services

linkedin ad examples - amazon web services

LinkedIn ad examples #19: Amazon Web Services

Another important company that we have to mention is Amazon Web Services (AWS). AWS is a subsidiary of Amazon and the biggest cloud-computing provider across the globe. Compared to other ads we saw, this one is quite abstract.

However, I think that it is beautifully done, and the bright contrasting colors are very catchy. As a room for improvement, I would make the CTA button more obvious as it is difficult to see it now – and I would add more information about the event.

20. Amazon Web Services

LinkedIn ad examples #20: Amazon Web Services

I also really liked this AWS example. The colors are simply striking, it’s very visual and definitely portrays innovation as it’s aiming to do. The message is clearly displayed everywhere – “get more value from your data”.

21. Contentsquare

linkedin ad examples - contentsquare

LinkedIn ad examples #21: Contentsquare

We continue our list of LinkedIn ad examples with Contentsquare, a digital experience analytics cloud that helps companies understand consumer behavior.

This ad is great because it speaks directly to the audience, challenging them to find out how their website compares to others in terms of digital experience. The CTA is very attractive as it promises benchmarks on more than 50 KPIs.

22. Google Ads

linkedin ad examples - google ads

 

LinkedIn ad examples #22: Google Ads

Google Ads is one of the biggest advertising channels on the Internet, helping companies reach their target audience across multiple networks. Among all LinkedIn Ad examples, this creative is one of my favorites.

It is very minimalist and neatly executed, with simple colors and small contrasting elements. I love the message – “say hello to new clients”, as well as the fact that they put a sample of a Google ad on the banner + the keyword that the potential customer used.

23. Google Ads

LinkedIn ad examples #23: Google Ads

As you can see, this is another quite catchy example from Google Ads on LinkedIn. The illustrations are great and very user-friendly, they encourage you to click and get your tailored plan for an effective advertising strategy.

24. Asana

linkedin ad examples - asana

LinkedIn ad examples #24: Asana

Some of my favorite LinkedIn ad examples are definitely coming from Asana. Asana is a work management platform that helps companies organize and manage their work.

As we are already seeing so far, technological companies focus a lot on illustrations to portray their product and unique selling proposition. Personally, I am all for this style! Especially in this example – it is very neat, and blends the ad with the feed perfectly.

25. Asana

LinkedIn ad examples #25: Asana

As you may have noticed so far, I am absolutely obsessed with Asana’s creative graphics, so I really wanted to show you a couple more examples before we move on. Hope you don’t mind!

I love this one of Asana’s LinkedIn ad examples – the huge percentage, which shows a ROI of 437% in 3 years of companies that have been using Asana, speaks louder than anything else.

26. Asana

LinkedIn ad examples #26: Asana

Just one more, because why not? I just can’t get over how beautiful and unique their style is.

27. WeWork

linkedin ad examples - wework

LinkedIn ad examples #27: WeWork

WeWork is a company that provides shared workspaces and other collaboration services for enterprises. Compared to the rest of the ads that we just saw, I find these ones to be quite different.

They don’t include the regular Marketing elements that companies use such as a CTA or a brief description. However, the images they use are just powerful enough on their own to grab your attention without any unnecessary details.

Which, in their case, seems to work well because they provide shared workspaces to other companies. What better way to promote your office spaces than sharing a gorgeous photo of them?

28. WeWork

LinkedIn ad examples #28: WeWork

Likewise, this banner ad also does a great job showcasing the main product of the company, with their beautiful co-working spaces. Honestly, it makes me want to write my blog posts from there! (No, this article is not sponsored by WeWork 🙂 )

29. WeWork

LinkedIn ad examples #29: WeWork

The last example from WeWork is another beautifully done banner ad. Its message is very clear, and they offer an enticing offer that simply makes you want to learn more. As always, the image of their spaces really grabs your attention right away.

30. Toptal

linkedin ad examples - toptal

LinkedIn ad examples #30: Toptal

Toptotal is a network of the world’s top talent in business, design, and technology. They are also the largest fully-distributed workforce in the world. At first sight, this ad seems quite simple compared to the rest of the ads that we saw.

However, I think that its efficiency lies precisely in the simplicity of it. I love the text on the banner – “put out your fires with top talent”, it clearly shows how their solutions help businesses. Additionally, the headline is very attractive as well as it promises them to find talent in just 48 hours.

31. Toptal

LinkedIn ad examples #31: Toptal

Another copywriting right on the spot with Toptal – “Never second guess with the best”. I love that! Additionally, the banner is nice and simple, and the CTA really stand out on the dark colors.

32. Microsoft

linkedin ad examples - microsoft

LinkedIn ad examples #32: Microsoft

Should I really explain what does Microsoft do? I think that we’ve all heard of it at least once :). Well, not only heard of it… Without further ado to this technology giant, let’s move on to the ads. This one of our LinkedIn ad examples is about their cloud computing service Microsoft Azure.

I like the style of the ad. Simple yet sophisticated, techy, and with strong brand identity keeping the look and feel of the company. Nice!

33. Adobe

linkedin ad examples - adobe

LinkedIn ad examples #33: Adobe

Undoubtedly, one of my favorite LinkedIn ad examples are from Adobe. Just how gorgeous is this illustration of the beautiful woman? She is so stunning, and the banner feels so romantic with these colors. I think that the design is in great harmony with the content behind it. Good job, Adobe!

34. Adobe

LinkedIn ad examples #34: Adobe

This ad from Adobe is very different to the one that we just saw, but I like it nonetheless. The reason why it’s so effective is because it shows actual people like you and I, so it’s very easy to relate to. Additionally, the color contrast draws the attention even more.

35. Ironhack

linkedin ad examples - ironhack

LinkedIn ad examples #35: Ironhack

Ironhack is an international tech school specialized in immersive programming, UX/UI design and Data Analytics, among others. They advertise their programs on LinkedIn in a personalized and relatable way, including their own students within the banners.

36. HelloFresh

linkedin ad examples - hellofresh

LinkedIn ad examples #36: HelloFresh

Another company that uses fresh (you see what I did there?) and illustrative approach is HelloFresh. HelloFresh is a meal kit provider to customers in over 11 countries.

The ad is beautifully done, and I love how they are adapting to the current situation in which many businesses are returning to the office after lockdown. It is a great way to grab their attention with something that we all can relate to following the global pandemic.

37. Dell Technologies

linkedin ad examples - dell

LinkedIn ad examples #37: Dell Technologies

Next on our list of LinkedIn ad examples comes from Dell, a US international computer technology company that we probably all know for their electronic devices. Well, they also seem to be doing really good in the advertising department as well.

Quite catchy, straightforward, and although the banner itself doesn’t include much text, I think that it is completely enough to draw your attention. The image of the lightning that they have used on the screen symbolizes the power that the computer promises – which is a great portrayal of their Marketing message.

38. Dell Technologies

LinkedIn ad examples #38: Dell Technologies

I absolutely love this Carousel ad from Dell technologies. It is bright, fresh, and visualizes their products in real-world situations where they are able to make a difference. Very neat.

39. Dell EMC

LinkedIn ad examples #39: Dell Technologies

We are wrapping up this mini series of LinkedIn ad examples with Dell with this ad, the style of which is quite more formal and serious. However, I think it’s very effective for the solution that they are advertising, and it does a great job in getting you worried about your security.

40. ABB

linkedin ad examples - abb

LinkedIn ad examples #40: ABB

ABB is a multinational company that operates mainly in the field of robotics, heavy electrical equipment, power, and automation technology. On LinkedIn, they have the challenge of selling their products mainly to a B2B audience.

And probably not also on LinkedIn, of course. However, compared to other creatives that we already saw, the LinkedIn ad examples of ABB have a very different style. They aren’t neither colorful nor full of fun illustrations as B2C technology companies.

In fact, I would call their creatives rather “industrial“. Which is not a bad thing! It seems very well adapted to their target audience.

41. Mailchimp

linkedin ad examples - mailchimp

 

LinkedIn ad examples #41: Mailchimp

Mailchimp is one of the biggest marketing automation and email service platforms globally. Their LinkedIn ad examples are very unique because of their distinctive colors and fun approach.

For example, take a look at this one – I don’t know what exactly this floating duck symbolizes, but it definitely makes me want to know more!

42. Canva

linkedin ad examples - canva

LinkedIn ad examples #42: Canva

Next on my list is one of my favorite tools of all time: Canva. Canva is an awesome graphic-design website (affiliate link) that allows you to create beautiful visuals with thousands of pre-built templates.

You don’t need to have any design skills to be able to use it! In my opinion, this ad demonstrates very well the power of the tool.

The banner adapts perfectly to the target audience of the company for this specific creative: recruiters that they are looking to hire.

43. Canva

LinkedIn ad examples #43: Canva

Next, we have this lovely B2B example from Canva. It doesn’t have a particularly beautiful or attractive design, but it does have a very clear message and gives a glimpse of the tools that you can expect to find on the platform.

44. Canva

LinkedIn ad examples #44: Canva

And last from Canva, we have this beautiful creative that puts into perspective what you can do with the tool with a whitepaper. You know, there is a reason why the last thee LinkedIn ad examples were exclusively from Canva! They are doing an excellent job within their field.

45. BBVA

linkedin ad examples - bbva

LinkedIn ad examples #45: BBVA

This creative from BBVA, a Spanish bank and one of the largest financial institutions in the world, is very well done. They are targeting their desired audience very effectively by making them resonate with the right image and the right copywriting.

“Summer internship for a brighter future” is beautifully worded and draws the attention.

46. Calendly

linkedin ad examples - calendly

LinkedIn ad examples #46: Calendly

Our list of LinkedIn ad examples continues with Calendly, a free online appointment scheduling software that companies can use to manage their time and meetings better. I like this ad because it’s creative and professional – it has a B2B target audience and is reaching them very effectively. 

47. Inditex

linkedin ad examples - inditex

LinkedIn ad examples #47: Inditex

One simple, yet surprisingly creative banner from our collection of LinkedIn ad examples comes from Inditex, the biggest fashion group in the world. To sum up the Spanish copy, Inditex is inviting their target audience to join their team.

And I love the creativity with the banner by writing a simple piece of code!

48. Santander

linkedin ad examples - santander

LinkedIn ad examples #48: Santander

Our list of LinkedIn ad examples continues with Santander, one of the largest Spanish multinational financial services company. The banner is simple but nice, and a quote is always a great way to establish more trust with your brand and show your audience that customers are happy with your services.

49. Citi

linkedin ad examples - citi

LinkedIn ad examples #49: Citi

Citibank is a global bank, and the consumer division of the financial services company Citigroup. In this example, we have a nice and fresh banner to promote their rewards card – and I think it’s doing a really good job in portraying the right message, especially combined with the straightforward copywriting.

50. Citi

LinkedIn ad examples #50: Citi

Next, we have this more formal and professionally-looking banner ad from Citi as well. It looks great, and including specific numbers about how they handle India’s cross-border trade flows definitely attracts the attention.

51. J. P. Morgan

linkedin ad examples - j p morgan

LinkedIn ad examples #51: J. P. Morgan

Our list of LinkedIn ad examples continues with J P Morgan. J P Morgan is a multinational investment bank, and a financial services holding company. This simple, but nicely executed banner is very effective because of the quote that they have selected – it caters to the feminine audience and makes you feel empowered to “take control” of your retirement.

52. Hilton Honors

linkedin ad examples - hilton honors

LinkedIn ad examples #52:Hilton Honors

I love this ad from Hilton Honors, the Rewards program of the multinational hotel chain. It is visually striking with the strong colors and the attractive reward of 130,000 bonus points when you are using their Amex Card. It can definitely grab the attention of the right audience.

53. Hilton Honors

LinkedIn ad examples #53:Hilton Honors

Next, we have the same ad but in a Carousel format – lovely and very beautifully done!

54. Unilever

linkedin ad examples - unilever

LinkedIn ad examples #54:Unilever

Unilever is a British multinational consumer goods company based in the UK. This ad is not very elaborate, and it focuses on the copy rather than the design itself. I like how they’ve highlighted the important part in a much brighter color, and I like the use of the hashtag to build their community.

55. Sisense

linkedin ad examples - sisense

LinkedIn ad examples #55: Sisense

I am not sure what I think about this ad from Sisense, a New York-based business intelligence software company. The design is definitely unique with a very particular texture to it, and what you can expect from their complimentary report becomes very clear at a simple glance. So, it’s effectively delivering its message.

56. Hult International Business School

linkedin ad examples - hult

LinkedIn ad examples #56: Hult International Business School

Hult International Business School is an American private business school with 7 campuses across 6 different countries. I like the elegant, yet fresh and inspiring design of this banner ad – and the way they are challenging the new year.

57. The Walt Disney Company

linkedin ad examples - walt disney

LinkedIn ad examples #57: The Walt Disney Company

Lovely ad from The Walt Disney Company – not elaborate at all, in fact, it’s just a high-quality photo of a Disney employee. But exactly this is what makes it so attractive and relatable to the audience.

58. AppLovin

linkedin ad examples - applovin

LinkedIn ad examples #58: AppLovin

Next on our list of LinkedIn ad examples is this creative piece from AppLovin. The illustrative style of the banner immediately draws the attention and makes it stand out from the crowd.

Additionally, they are promoting the case study in a very powerful manner by highlighting how much the company grew when using them.

59. Contentful

linkedin ad examples - contentful

LinkedIn ad examples #59: Contentful

Our list of LinkedIn ad examples continues with Contentful, an API-first content platform designed to build digital experiences for their customers.

The beautiful colorful illustrations, matched with the challenging question “are you making the most out of your content platform?“, is definitely a winner combination – and it makes you want to learn more about their product.

60. Freshworks

linkedin ad examples - freshworks

LinkedIn ad examples #60: Freshworks

This minimalistic, but powerful banner by Freshworks is another contribution to our collection of LinkedIn ad examples. The message is very simple – keeping your customers and agencies happy means that you will be happier too, and your business will flourish as a result.

61. Chargebee

linkedin ad examples - chargebee

LinkedIn ad examples #61: Chargebee

Next, we have this LinkedIn ad example from Chargebee, a subscription management and recurring billing company. I like it because it provides a lot of detailed information about their service, explaining clearly how they are solving common payment issues.

62. Kissflow

LinkedIn ad examples #62: Kissflow

This banner from our list of LinkedIn ad examples is very aesthetically pleasing. I absolute love the beautiful illustration and the contrasting colors on a simple white font – it is definitely an attention-grabber on the busy LinkedIn feed.

63. FourKites

LinkedIn ad examples #63: FourKites

Our list of LinkedIn ad examples continues with FourKites, a real-time supply chain visibility platform for businesses that want to optimize their supply chines. I like it because of the attention-grabbing colors, as well as the copywriting – “proven strategies for future-ready supply chains” sounds powerful.

The CTA is clear and straightforward.

64. Celonis

LinkedIn ad examples #64: Celonis

Our collection of LinkedIn ad examples continues with Celonis, the global leader in management execution systems. While other companies are striving for banners with light fonts and plenty of fresh colours, Celonis decided to go with a darker font.

And I really like it because it definitely stand out on the feed compared to so many banners that look the same. The green elements on a black font look even more contrasting and powerful.

65. Mural

LinkedIn ad examples #65: Mural

Another interesting and highly contrasting banner is this one from Mural. It maintains a startup-like style, and this particular combination of colors is definitely something that your attention will be drawn to. I love the “get started, free forever” called to action with an emoji next to it.

66. Chanel

linkedin ad examples - chanel

LinkedIn ad examples #66: Chanel

Our LinkedIn ad examples gallery continues with Chanel and their nostalgic vintage vibes, which I am living for.

67. PartnerStack

LinkedIn ad examples #67: PartnerStack

I really like this example from PartnerStack, a SaaS platform for Customer Relationship Management. They are doing a great job in attracting their audience by focusing on their high ratings and reviews. The badge on the banner, which proves the authenticity of the claim, is very effective.

68. Boehringer Ingelheim

LinkedIn ad examples #68: Boehringer Ingelheim

The next interesting banner on our list is this one from Boehringer Ingelheim. I like it because it has a style that’s very adapted to their particular industry, and it would immediately resonate with their target audience – researchers.

69. Ascend.io

LinkedIn ad examples #69: Ascend.io

There are two reasons why I like this banner so much. First, it has a very minimalist and pleasing aesthetic. And second, the claim is very tangible and strong – “improve productivity by 10x with Ascend.” It’s definitely attention-grabbing!

70. Clyde & Co

linkedin ad examples

LinkedIn ad examples #70: Clyde & Co

Next on our list of LinkedIn ad examples is this one from Clyde & Co, and I really like it because the message is clear and straightforward. However, one thing that I would improve is making the CTA a little bit more contrasting and visual.

71. Piwik Pro

linkedin ad examples
LinkedIn ad examples #71: Piwik Pro

Another interesting and visual banner is this one from Piwik Co. I love the contrasting bright colours on a black background, it draws the attention a lot. However, I would personally work a little bit more on the Marketing claim and the CTA (which is missing from the banner).

72. Salesforce

linkedin ad examples - salesforce

LinkedIn ad examples #72: Salesforce

Going back to Salesforce for a moment, next on our list of LinkedIn ad examples is this adorable banner that invites us to a video session so we can hear more about PepsiCo’s commercial vision. I love the combination of colours and illustrations, which makes the brand stand out.

73. Hotjar

linkedin ad examples - hotjar

LinkedIn ad examples #73: Hotjar

Next, we have this awesome banner from Hotjar. This unique ad is guaranteed to draw your attention with the adorable illustrative elements that “hug” their employees.

74. Hotjar

LinkedIn ad examples #74: Hotjar

I love this ad from Hotjar, it is very visual and neatly executed, with teasers to the guide.

75. Medallia

linkedin ad examples - medallia

LinkedIn ad examples #75: Medallia

Our list of LinkedIn ad examples continues with this beautiful banner from Medallia. I think it looks very professionally made, although I would make the details of the event itself a little bit more obvious.

76. Pantone

LinkedIn ad examples #76: Pantone

Pantone does a great job in “driving consumer engagement through colour” – now this is an ad that sells its topic very well! The colours are nice, soft, and draw the attention immediately.

77. Google

linkedin ad examples - google

LinkedIn ad examples #77: Google

Google absolutely strikes you with these contrasting colours and bright light. Although in my opinion, the banner is not very standalone – and you won’t understand much from it unless you look at the copy or ad headline.

78. Dribbble

LinkedIn ad examples #78: Dribbble

Next, we have this cute ad from Dribbble. I think they have done a great job in portraying what their product is about, and you have enough information in the banner itself as opposed to Google.

79. PepsiCo

LinkedIn ad examples #79: PepsiCo

Our list of LinkedIn ad examples continue with this video ad from PepsiCo. I love it because it’s different, catchy, and sends a great message for the environment (although I can’t confirm it’s true, of course).

80. Danone

LinkedIn ad examples #80: Danone

I really like this carousel ad from Danone. Each slide is different and unique, yet they combine very well, and it stands out from the regular carousels that we tend to see on LinkedIn.

81. Apple

LinkedIn ad examples #81: Apple

Next, we have another awesome carousel example, this time from Apple. I like the fact that they’ve converted the people who gave the testimonials into illustrations – this way, it really stands out!

82. Qualtrics

linkedin ad examples - qualtrics

LinkedIn ad examples #82: Qualtrics

Next on our list of LinkedIn ad examples is this gorgeous banner from Qualtrics. I love the contrasting colours and the professional design, they really make the ad stand out.

83. Zapier

LinkedIn ad examples #83: Zapier

While this one of our banner ads is rather minimalistic, I think it’s impossible to miss these huge letters and the point of the ad. Which is why it works so well!

84. Smartlook

linkedin ad examples - smartlook

LinkedIn ad examples #84: Smartlook

Our list of LinkedIn ad examples continues with Smartlook. I like it because although it’s simple and doesn’t have much information on it, the image that they’ve selected is really good and illustrative.

85. Passionned Group

LinkedIn ad examples #85: Passionned Group

This is an awesome banner ad that really makes the product stand out. Even if you didn’t look at the title nor the copy, you would still get the message in a clear and straightforward way.

86. Payoneer

linkedin ad examples - payoneer

LinkedIn ad examples #86: Payoneer

We are moving on to another one of our beautiful LinkedIn ad examples – this event banner from Payoneer. I think it’s a great event ad because it’s very detailed, and have a very attractive visual.

87. Fiverr

linkedin ad examples

LinkedIn ad examples #87: Fiverr

Fiverr has a great banner ad for us. I love how smartly they get their message across – “Don’t social distance from your goals. Stay inside. Oursource your e-commerce website”.

88. Wix.com

linkedin ad examples

LinkedIn ad examples #88: Wix

This one of our LinkedIn ad examples is particularly visual. The strong colours, combined with the fun image of the paper food box is doing a great job in attracting the attention. Good job, Wix!

89. PayPal

linkedin ad examples

LinkedIn ad examples #89: PayPal

This message from PayPal is simple, yet powerful and straightforward – provide an excellent payment experience for your customers.

90. PayPal

LinkedIn ad examples #90: PayPal

We have another example from PayPal, and the reason why I think it works so well is because it shows you the potential of the cross-border market that you can reach with PayPal. 412 billion dollars is a lot of money!

91. Visa

linkedin ad examples - visa

LinkedIn ad examples #91: VISA

I really love this webinar example from Visa. It is creative and extremely detailed, something which a lot of webinar banners on LinkedIn aren’t.

92. Visa

linkedin ad examples - visa

LinkedIn ad examples #92: VISA

We have another beautiful ad from Visa – this time a carousel. I think it portrays the company’s product in a great manner, showing the value that it ads for customers. Click on the image to see the full carousel!

93. Square

LinkedIn ad examples #93: Square

I really love this unique banner ad from Square. It has a really nice aesthetic, and the message is very clear just from the banner itself, without having the need to look at the copy or ad headline.

94. Frontify

LinkedIn ad examples #94: Frontify

Our list of LinkedIn ad examples continues with this banner from Frontify. I like it because it’s simple, aesthetic, and subtly invites the audience to discover more about their product.

95. Louis Vuitton

linkedin ad examples - louis vuitton

LinkedIn ad examples #95: Louis Viutton

What an angelic and elegant ad from Louis Vuitton…I just get lost in the magical colours of the image. The photo speaks for itself – it doesn’t need any text on it!

96. Louis Vuitton

linkedin ad examples - louis vuitton

LinkedIn ad examples #96: Louis Vuitton

And of course, I just had to share the same version of the ad but in Carousel – it is just lovely and super elegant! Louis Vuitton is doing a great job in making their banners speak a thousand words. It is probably one of my most favourite LinkedIn ad examples.

97. LMVH

linkedin ad examples - LVMH

LinkedIn ad examples #97: LVMH

What an absolutely adorable video ad! It only lasts 5 seconds, which is even below LinkedIn’s recommended duration of 15 seconds, but it is more than enough! Don’t forget to click on the banner to watch the full video.

98. Chanel

linkedin ad examples - chanel

LinkedIn ad examples #98: Chanel

We have another lovely video ad, this time from Chanel, and I think it’s precious. They’ve done a great job with the storytelling behind their iconic perfume.

99. Chanel

linkedin ad examples - chanel

LinkedIn ad examples #99: Channel

To finish with Chanel, I really wanted to share this carousel ad as well – it is absolutely beautiful! Simple and very, very elegant. Another one of my favourite LinkedIn ad examples.

100. Christian Dior Couture

LinkedIn ad examples #100: Dior

This carousel ad from Dior is absolutely stunning – one of the most beautiful LinkedIn ad examples I’ve seen. The photos are amazing!

101. Christian Dior Couture

LinkedIn ad examples #101: Dior

And another carousel from Dior that I just can’t go over! What a beautiful design, I really don’t have much to comment on it.

Conclusion

Well, this was all from me for today! I hope you liked the selection of LinkedIn ad examples that I carefully made for you. No matter which ones you liked the most, the key takeaway from this article is that you shouldn’t discard any design before trying it.

What works for one company might not work for another! After all, every business is unique and it will take some time to figure out what style fits you best. Having said this, I hope you had fun with this collection of LinkedIn ad examples!

I definitely had a lot of fun looking for good examples, and discarding the bad ones. Which style are you excited to try first? Let me know in the comments below, I would love to hear it! And of course, if you are interested in learning more about LinkedIn advertising, you might also like these articles:

Thank you for taking the time to read my article! See you in the next one! Also, if you need help with your LinkedIn advertising, you can send me an email to the address in the banner below:


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