Hello, and welcome to my blog! Let me present myself.

My name is Ani and I am a trilingual Digital Marketing & Analytics Specialist with 5 years of experience across multiple sectors including Cloud-based services, SaaS, Digital payments, Mobile apps, and Executive Education, among others.

My expertise covers areas such as Google Ads, Google Analytics, Search Engine Optimization, Content Marketing, and Social Media.

9 Types of Video Content You Need to Boost Your Sales

Nowadays, video marketing is a powerful tool to promote business and achieve success. When choosing a content marketing strategy, brands choose visual means due to their convenience and effectiveness. It’s known that people better perceive video...

header bidding providers - newormedia

The Top Header Bidding Providers of 2022

If you’ve been looking to scale your ad earnings, then you’ve probably come across the solution known as header bidding. It’s a tempting upgrade for any publisher who wants to see a 20-50%   increase in earnings when switching from a network like...

capterra ppc campaign

9 Tips to Drive 2x More Leads With Your Capterra PPC Campaign

With over 1 million verified software reviews, Capterra is the leading marketplace and review system for software products across the globe. However, it is also a great platform for technology vendors that are looking to reach a very specific target...

prevent ad fatigue

10 Smart Ways to Prevent & Beat Ad Fatigue (+Warning Signs!)

If you’ve been running your ads for a while, but you are just not getting the same results anymore, there is a high chance that your audience is experiencing ad fatigue. Today, we will discuss what ad fatigue really is, what are the warning...

best ad copy

17 Great Tips to Write the Best Ad Copy for Your Campaigns

When we are thinking about digital campaigns, and even traditional offline advertising, the first thing that comes to our mind is coming up with brilliant and creative ideas for our visuals. Posters, banners, billboards – yes, they are all...


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