Archive: August 2019

linkedin sponsored inmail best practices

11 Best Practices for LinkedIn Sponsored InMail (2022)

Lead generation is never an easy task, but it can be especially challenging for B2B companies. Businesses within all industries are constantly looking for new ways to reach and engage with their target audience. Well, there is one advertising tool...

What is Google Ads Quality Score? (and Why it Matters)

What is Google Ads Quality Score? This is a question that I get asked all the time (you know, my family is curious 🙂 ). This term appears out of the blue every time advertising on Google is concerned. And it is not by coincidence! In fact, quality...

linkedin carousel ads

The 3-Step-Guide to LinkedIn Carousel Ads (+5 tips)

LinkedIn Carousel Ads were introduced for the first time in July 2018 as a new way to enhance advertising through interactive storytelling. They allow companies to add texture to their stories through multiple visuals with the purpose of...

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